The cruel law of rapid iteration and forgetting of the Internet will finally be broken at the end of 2024. On the afternoon of November 12, without any warning, Li Ziqi posted two videos in a row announcing her return. Like the "return of the king", she was greeted by hot searche

The cruel law of rapid iteration and forgetting of the Internet will finally be broken at the end of 2024. On the afternoon of November 12, without any warning, Li Ziqi posted two videos in a row announcing her return. Like the "return of the king", she was greeted by hot searches on several social media platforms, long reports by official media and self-media, and the cheers of tens of millions of netizens.

Prior to this, Li Ziqi had been suspended for more than 1,200 days. It has been so long that we have experienced worldwide closure and opening up, and witnessed great changes and shocks on a global scale. The Internet world has undergone earth-shaking changes. Changes in the traffic distribution mechanism have allowed us to constantly witness new Internet celebrities briefly "reaching the top" and then "disappearing" from the world.

Li Ziqi’s strong return makes us marvel at the appeal and vitality of the “veteran internet celebrity”, and we can’t help but miss “themselves” who once watched her videos. Similar sentiments were also reflected during this year’s Double 11. Since 2024, some top anchors have been overturned due to false propaganda and other issues. Many netizens have left messages under the relevant videos of the former top anchor Wei Ya, "begging" Wei Ya to return to bring goods.

What’s interesting is that some “hardcore fans” directly posted screenshots of orders they had made at the Viya live broadcast room. “In 2019, I wasn’t married yet, and all I bought at the Viya live broadcast room were beautiful clothes and cosmetics. , I miss myself at that time, and I also miss Wei Ya who taught us how to love ourselves more.”

Behind the consumption records in Wei Ya’s live broadcast room are real and vivid life experiences. Netizens who resonated with this comment posted comments one after another. "I was still a new mother at that time, and Wei Ya was also a mother. I always felt that the things Wei Ya recommended were very reassuring. Now that I have my second child, I focus on raising them casually..."

Some people described this feeling. Yes, "Seeing familiar people on the Internet is like going back to that carefree summer." As a common memory in the Internet era, whether it is Li Ziqi, Wei Ya, or "veteran Internet celebrities" such as Huanong Brothers ”, they can evoke collective emotions that resonate with many people.

Everything seems to have gone back to 5 years ago. We are delighted that Li Ziqi’s popularity and influence have gone abroad to the world, and we feel deeply honored; we are excited to witness that the live broadcast e-commerce model from scratch has truly become a trend, Wei Ya Become a symbolic presence in the industry...

The weather was good that year, with grain production reaching 1,327.7 billion kilograms, the population increasing by 14.65 million, and GDP increasing by 6.1 percentage points; the crowds were raging that year, the 70th anniversary of the National Day military parade was crowded in front of Tiananmen Square, and major Internet companies were also expanding crazily. We Everyone is extremely sure that "tomorrow will be better."

Human beings naturally pursue certainty and a sense of control. Faced with the current situation full of challenges and uncertainties, these warm and beautiful "experiences and feelings" in the past have become positive energy, from which we are healed and gain the courage to move forward.