Actor Hu Ge sued multiple companies for copyright infringement! Source: @胡歌微博 On September 6, according to Tianyancha, the Shanghai Pudong New District People’s Court recently announced the service of a court summons to Hefei Vangang Film and Television Media Co., Ltd., involving

actor Hu Ge sued multiple companies for infringement!

Picture source: @胡歌微博

On September 6, according to Tianyancha, the Shanghai Pudong New District People’s Court recently announced the service of a court summons to Hefei Vatican Film and Television Media Co., Ltd., involving Hu Ge’s lawsuit against Shanghai Gubot Automobile Technology Co., Ltd. and Rockyou (Shanghai) New Material Technology Co., Ltd. Disputes over portrait rights and name rights.

According to the Shanghai Higher People’s Court, one of the defendant companies added Hefei Vatican Film and Television Media Company as the third party to participate in the lawsuit. It will be deemed served 30 days from the date of announcement, and a hearing will be held in the court on October 14.

Hu Ge’s merchant publicly apologized for infringement

has been seized 200,000

On September 5, the Tianyancha app showed that recently, the court published Guangzhou Lianxiang Huayu Personal Care Products Co., Ltd., Shanghai Feixiu Trading Co., Ltd. and Guangzhou Bonnie Fine Chemical Co., Ltd.’s statement of apology to Hu Ge, the enforcement court is the People’s Court of Huadu District, Guangzhou City.

All materials were removed from the shelves and destroyed

The statement shows that the three companies, without Hu Ge’s authorization, from January 2022 to August 2024, in order to promote and sell products, included in the product outer packaging, promotional pictures and packaging bags Infringement of use of Hu Ge's likeness and name. The above-mentioned companies sincerely apologize for the infringement and have removed and destroyed all infringing products and materials containing Hu Ge's portrait and name. It is worth mentioning that in August this year, the above three companies were ordered to pay 200,000 yuan due to this case.

Nowadays, "celebrity endorsement" and "celebrity recommendation" are one of the magic weapons for businesses to increase sales. However, unauthorized use of celebrities to "increase popularity" and "draw traffic" will constitute infringement.

Source: Jimu News combines Shanghai Pudong New District People's Court, Guangzhou Huadu District People's Court, Nancai Express, public information, etc.