According to media reports, recently, the Jilin Provincial Party Committee Propaganda Department and the Provincial Party Committee Cyberspace Affairs Office held a Jilin Province Internet Celebrity Forum in the Changbai Mountain Protection and Development Zone.
At the meeting, Li Yugang, Wang Bingbing, Wu Dajing, Bai Xiaobai, Jiang Xunqian and other five people were awarded the first batch of "Jilin Province Internet Civilization Ambassadors" appointment letters, and 12 people including Liu Ying and Dong Zheng were awarded the first batch of "Jilin Province Internet Civilization Ambassadors". Positive Energy Internet Celebrity" certificate.
Jilin has been building an Internet celebrity cultural tourism economy.
In November 2023, the Jilin Provincial Department of Culture and Tourism issued the "Eighteen Measures to Increase Cultural Tourism Consumption". It mentioned that it is necessary to build a new cultural tourism consumption cluster, create a new space for cultural tourism consumption, upgrade a number of tourism and leisure blocks, launch a number of night culture and tourism consumption clusters, and create a nationally renowned internet celebrity check-in place.
At the same time, we must also increase cultural tourism promotion efforts. Use mainstream media, new media platforms and other carriers to increase the promotion of Jilin Province’s summer leisure, ice and snow and other resources.
Nowadays, Jilin has many popular cultural and tourism IPs.
"This Mountain" is a cultural tourism and commercial complex. Although it is located in the core area of the city, it takes advantage of the caves on the hillside to transform the uphill road into green brick steps, pavilions and pavilions unique to Jiangnan towns. In the first quarter of this year, the sales of "This Mountain" increased by more than 20% compared with the same period last year. During the Tomb Sweeping Day holiday, the daily passenger flow of "This Youshan" reached more than 40,000.
Yanbian’s “Internet Celebrity Wall” is across the street from Yanbian University. Its unique Chinese and North Korean bilingual neon sign attracts many tourists to check in.
Meihekou was once a resource-depleted city, but now it has become an "Internet celebrity" spot for boating on Hailong Lake in the spring, visiting the Northeastern city that never sleeps in the summer, and "rediscovering the past" in Zhibei Village in the autumn.
g331 National Highway is known as "China's most beautiful border". It starts from Dandong, Liaoning, across Jilin, Heilongjiang, Inner Mongolia, and reaches Altay, Xinjiang, with a total length of more than 9,300 kilometers.
Among them, g331 is 1438.7 kilometers long in Jilin section, passing through "one mountain, two rivers and five cities" on the way. One mountain refers to Changbai Mountain, two rivers refer to the Yalu River and Tumen River, and the five cities are Ji'an, Linjiang, Changbai County, Tumen, and Hunchun. Along the way, there are infinite natural scenery and rich cultural landscapes.
There are many Internet celebrities behind the popularity of these Internet celebrity check-in places.
For example, in 2023, many celebrities and Internet experts such as Yu Minhong, Lin Gengxin, Jin Runji, Oriental Selections Dundun and @woolmonth visited Yanbian’s “Internet Celebrity Wall” to check in, and the photos and videos they took were circulated on the Internet. It has greatly increased the popularity of Yanji’s Internet celebrity bullet curtain wall, attracting a large number of fans and tourists to come and check in.
From June 13th to 16th this year, the Jilin Province Tourism Development Conference was held.
As a supporting activity of the conference, Internet celebrities inside and outside Jilin Province formed two self-driving tour fleets, starting from Ji'an City and Hunchun City respectively, and started self-driving tours along the G331 National Highway.
html On June 15, in Changbai Mountain, the end point of the self-driving event and the venue of the Tourism Development Conference, the online theme event sharing salon of "Run to the Secret Land of Jilin and See the Auspicious Jilin" was held. The experts who participated in the self-driving event shared the beautiful scenery and delicious food of the Jilin section of G331 in the form of "video + narration".
As the host of the salon event, CCTV reporter Wang Bingbing and short track speed skater Wu Dajing promoted Jilin:
"My friends, have you been feeling particularly hot recently? Our average temperature in Jilin throughout the summer is only 22°C. Come to Jilin to escape the summer heat!" Wang Bingbing said.
"The summer temperature of 22℃ here is suitable. There are delicious pot-wrapped pork, barbecue, Yanbian specialties, and the picturesque Jilin Section of National Highway 331. Friends who like to drive themselves, please form a group together!" Wu Dajing said .
Source: Guangming.com, Jilin Daily, China Jilin Network
