Kuai Technology reported on March 31 that Cadillac’s new mid-size SUV Optiq will be launched in April this year.
In terms of new car announcements, Cadillac changed its past style and posted a poster full of "coconut style", which attracted the attention of netizens. The
poster is in the "keyword" style, with "Sorry Lei Jun" in the upper left corner, and the rest of the poster is the highlights of Aoge's models.
For example, "We can help you build a good SUV for less than 500,000 yuan."
"Aoge is partial to science. We don't care too much about pushing the 800v architecture ahead of schedule. He is a student who is partial to security."
"There is no inverted battery technology, but our batteries and key three-power systems have a lifetime warranty."
"We have never thought about parasols and awnings, and they can be sold separately. Aoge equips them all for free."
"Aoge has a glass heart, and the handsome frameless glass does not burst. We had to equip the car with double-layer acoustic glass, which is a bit thick, but has good sound insulation."
"Aoge doesn't like studying too much. We are neither like Porsche nor Tesla . We just want to be ourselves beautifully."
"Aoge is not very good at inventing. I have never invented buttons that are attached to the touch screen and cost money to install."
Regarding Cadillac’s alternative promotional poster, netizens could tell at a glance that it was targeting Xiaomi su7. Some netizens said, “It’s just that it’s targeting Xiaomi Automobile written on their faces.”
However, netizens have different opinions on Cadillac's approach. Some netizens believe that "the method is novel and unique, and the communication effect is better." Some netizens also said, "Step on Xiaomi cars and elevate yourself. This approach is considered a great public relations communication." Taboo, it will easily offend rice fans and other car fans."
What do you think about this?