According to Beijing Daily client news, on January 4, the China Central Radio and Television Station's "2024 Spring Festival Gala" branch venues were announced. Shenyang, Liaoning, Changsha, Hunan, Xi'an, Shaanxi, and Kashgar, Xinjiang will join the main venue in Beijing. On New Year’s Eve, a passionate and steamy Year of the Dragon Spring Festival Gala will be brought to Chinese people all over the world.
The person in charge of the China Central Radio and Television Station’s Literary Program Center said that the Spring Festival Gala is the “cultural New Year’s Eve dinner” for all Chinese people and has also become a “golden business card” for the international spread of Chinese culture. In order to fully realize the overall goal of "happy, auspicious and jubilant", the 2024 Spring Festival Gala will adopt the "1+4" model, consisting of a main venue and four sub-venues, striving to achieve comprehensive design and artistic expression through comprehensive design and artistic expression. , Refined presentation, so that the sub-venue programs and the main venue are integrated and coherent, showing the rich folk culture across the country and highlighting the colorful new era and new atmosphere. The Spring Festival Gala crew will deeply explore the unique historical and cultural highlights and regional characteristics of each branch venue, give full play to the linkage advantages of the main and branch venues, and display the festive and warm New Year atmosphere in various places through diverse art forms.
Liu Zhihuan, member of the Standing Committee of the Shenyang Municipal Party Committee and Minister of the Propaganda Department, said in his speech that as a national historical and cultural city, Shenyang has "heroic spirit", "new quality productivity", "rich cultural charm" and "open international model", and has been ranked among the talents for two consecutive years. It has flowed into the top 20 cities, ranking first in the Northeast. Being the venue for the CCTV Year of the Dragon Spring Festival Gala branch venue is an important window to showcase Shenyang’s urban growth, pulsating industrial vitality, people living and working in peace and contentment, and rapid development. It is also a valuable opportunity to show the world the latest results of the comprehensive revitalization of Northeast China in the new era. Shenyang will work together with the Spring Festival Gala crew to provide the audience with a "cultural New Year's Eve dinner" that combines tradition and modernity, folk customs and fashion, and has a unique Northeast flavor.
Chen Peng, member of the Standing Committee of the Changsha Municipal Party Committee and Minister of the Propaganda Department, introduced in his speech that Changsha is a city that creates history, is full of vitality and opens up happiness. It has always stood at the forefront of innovation and creativity and is a hot spot for youth entrepreneurship. Changsha has been honored as the world's "Media Art Capital" and has been the happiest city in China for 16 consecutive years. It is moving towards the goal of being an "age-friendly city". As an important node city in the "One Belt and One Road" and an important central city in the middle reaches of the Yangtze River, Changsha is very honored to be one of the four sub-venues. Together with the Spring Festival Gala crew, Changsha will work hard to provide a wonderful cultural feast for Chinese people around the world and to speak well. Chinese stories and showing the beauty of Chinese civilization contribute to Changsha’s strength.
Yao Lijun, member of the Standing Committee of the Xi'an Municipal Party Committee and Minister of the Propaganda Department, said in his speech that Xi'an, as the starting point of the ancient Silk Road and an important node city of the "Belt and Road Initiative", has rich historical and cultural heritage, a profound humanistic atmosphere, bursting scientific and technological innovation vitality, and flourishing modern industries. develop. Xi'an is currently building a national central city, a national comprehensive science center and a scientific and technological innovation center. It is the country's first comprehensive logistics hub that does not follow the coast or the river. It is also a "bridge" for exchanges between China and Central Asia and exchanges and mutual learning between Eastern and Western civilizations. I believe that with the help of the CCTV Spring Festival Gala, this year’s Spring Festival in Xi’an will combine wonderful performances with thousands of years of history to present a New Year’s cultural spectacle, allowing people to experience the strongest “New Year’s flavor” of Chang’an and the strongest “fireworks” of the city gas".
Su Zhaobing, deputy secretary of the Kashgar Prefectural Committee, said in his speech that the establishment of a Spring Festival Gala branch venue in Kashgar, Xinjiang, is a major and happy event in Xinjiang. It is also a pragmatic measure by the Propaganda Department of the Central Committee of the Communist Party of China and China Central Radio and Television to further promote cultural enrichment of Xinjiang. Xinjiang is full of vitality and splendid humanities, and all ethnic groups are competing to shine in the big family of the Chinese nation. As an important fulcrum in the core area of the Silk Road Economic Belt and the starting point of the China-Pakistan Economic Corridor, Kashgar can read the historical context, enjoy the colorful customs, and build a century-old industry. It presents a new atmosphere of stability, peace, and vigorous development everywhere. The Kashgar branch venue in Xinjiang will present a cultural feast with unique Xinjiang characteristics to the whole country and the world on New Year's Eve, fully displaying the picture of the new era in which pomegranates are red, life is prosperous, people are happy, and Xinjiang is beautiful.
In 1988, the CCTV Spring Festival Gala set up a branch venue for the Spring Festival Gala for the first time.In 2016, CCTV Spring Festival Gala carried out innovative reforms and set up 4 branch venues in the east, west, south and north of China to achieve the creative tone of "East, West, South, North, Central and National Gala". The four branch venues were broadcast live simultaneously with the main venue of CCTV , this form was retained in subsequent Spring Festival Galas. While the Spring Festival Gala in 2021, 2022 and 2023 did not set up branch venues, this year’s CCTV Spring Festival Gala restored this tradition.
